This public service announcement makes a clear statement: blood donations save lives. Rather than shying away from the idea of blood, the PSA uses fluid blood graphics as the conduit to express a 40 year old man’s account of the role it served in saving his life, following a major accident. The abstraction of the visuals allow viewers to fully identify with the man’s recollection of the events.
Role // Script, voice casting, design, animation
music // mesmerized - "mark petrie"
Voice // Peter Belda
music // mesmerized - "mark petrie"
Voice // Peter Belda
Awarded Silver in On-Screen Graphics / SCADDY Awards
Styleframes