"PIRE" Dental Clinic
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The overall strategy was to take an end-to-end approach to refreshing the brand. This involved an audit of all existing collateral as a starting point for the project. An understanding of which then allowed me to concentrate on bringing the values out in all materials, changing the tone-of-voice to reflect the character and ethos of the dental clinic. All of this insight was then used to create a powerful set of brand assets that have been rolled out right across all company collateral including:
Brand guidelines
Posters
Brand guidelines
Posters
Badges
Business cards
Staff CV’s
Document templates
USB flash drives
Advertising
Social media banners
Business cards
Staff CV’s
Document templates
USB flash drives
Advertising
Social media banners
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