Power 107.8 FM Decided that there would be no phone ins, jock talk or commercial breaks during
prime-time musical programmes.
The campaign represents the distractions by a simple visual device: elements from such common botheration thrust
into a musical notation.
In the headlines, lyrics of songs flow seamlessly into a snatch from a phone call, a commercial radio spot and a
jockey blathering away.
prime-time musical programmes.
The campaign represents the distractions by a simple visual device: elements from such common botheration thrust
into a musical notation.
In the headlines, lyrics of songs flow seamlessly into a snatch from a phone call, a commercial radio spot and a
jockey blathering away.
"Hello from the other side Hello! Yes I can hear you!"
Phone calls won't ring out music
Phone calls won't ring out music
"Before you call him a Man oh man! It's raining so hard today!"
Jock-talk won't interrupt music
Jock-talk won't interrupt music
"The way you make me feel buttery smooth with honey and milk..."
Commercials won't break into music
Commercials won't break into music