Here is a snapshot of the photography from photo shoots I have led as creative director and production coordinator. These recipes are part of a broader content marketing strategy and plan set forth and executed by myself and my team at ConAgra Foods.
Intention: Represent our brands as the hero of each recipe, adhering to brand styles. Contemporize our recipes to be at the forefront of trends in recipe development and food photography through propping, lighting, angles, etc.
Photography by Kelly Allison Photograph
Photography by Jennifer Marx
Photography by Kelly Allison Photography
Photography by Jennifer Marx