What Our Specialist Are Drinking 22x28 Poster and Handouts

I teamed up with store leadership, the beer specialist, and the wine specialist to create a program at Whole Foods Market Post Oak to help drive sales. I created a poster that would live in the department and hold handouts for guests to take and read. They included a description of the beer or wine, why the specialist loves it, and an image of the item so the guests can easily find it in the department. I also made wine toppers and signs to go on the doors to guide guests to the product they were looking for. Overall, this program has been successful in moving items that weren't selling, and it has shown a huge lift in their department week for week.