Client: Samsung S5, McCann 2015
Insight: Waterproof devices allow you to record incredible experiences.
Proposal: Make a campaign made out of incredible selfies. (Mockups)
Target: Young adults
Client: Visit Canberra, McCann 2015
Insight: Canberra is not tourist- attractive for young professionals, it is perceived as boring because of the lack of “fun” activities.
Proposal: Make Canberra a spontaneous location for relaxing from the fast moving cities in Australia.
Mockups option 1
Client: Visit Canberra, McCann 2015
Insight: Canberra is not tourist- attractive for young professionals, it is perceived as boring because of the lack of “fun” activities.
Proposal: Make Canberra a spontaneous location for relaxing from the fast moving cities in Australia.
Mockups option 2
Client: Don Carro
Insight: Car re-sales over the summer go up
Proposal: double sense quotes (The summer is for showing the muscles).
Target: Car owners, Texas
Client: BIC, mockups with McCann 2015
"Hipstervention campaign by McCann 2015"
Client: MPBA (principal museum in Mexico City) with Recreo Ad agency, Mexico 2016
Insight: Awareness of the new exposition of the Museum from Adolfo Best Maugard. He founded the universalism method in drawing.
Proposal: “El arte tiene su ciencia” (Art has its own science). Depict the seven elements in drawing in every day life items. (mock-ups)
