I Go Topless Campaign
Andrea Cuellar and Aleisha Juarez
Plastic Lid:
The Life of a Serial Killer
It lurks where you least expect it...
Our Big Idea:
With our campaign "Plastic Lid: The Life of a Serial Killer," we are trying to comically show our target audience through a film noir style how plastic lids can harm you by lurking in your everyday life (especially your food)."
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(All designs are hypothetical examples)
Social Media
Not only do we want to inform our target audience about the harmful effects of plastic lids through our social media, but we also want them to know that taking action online is beneficial. With social media playing a big part of our lives, it can become a platform to come together and spread awareness on important social issues, which can lead to making an actual change in the world.
Video
Video clips taken from: National Geographic
