Vincenzo Melita's profile

BOLD & GRACIOUS ∫ Identity campaign event

Kohler Co.’s Global Power Group, a global leader in engines and power generator systems, has acquired Lombardini Srl in 2007.
In order to promote this acquisition in Europe, an Italian communication agency proposed in 2011 to create an event with a strong media visibility.
Three Italian girls (Margherita, Giulia and Francesca) travelled 2000 kilometers on a Kohler powered ride-on mowerhave through England, France, Germany, Austria and Italy.


BOLD & GRACIOUS ∫ Identity campaign event
Published:

BOLD & GRACIOUS ∫ Identity campaign event

Identity realised for a campaign event to promote an important acquisition of Lombardini by Kohler.

Published: