Ford Motor Company has always been an innovator in the automotive industry and with their latest initiative, FordPass, they continue to push the boundaries of what it means to be a leader in the mobility space.
As part of the FordPass project, we provided strategy, UX and UI design for the FordPass mobile application. With Ford's new lineup of modem-embedded vehicles, the app allows owners to start their engines, lock and unlock their doors, and schedule starts. Vehicle diagnostic data as well as dealer information and service scheduling are also available as well as the ability to find and reserve parking and manage Ford Credit accounts.
FordPass is an ongoing project and we are currently working to enhance existing features as well as develop new ones to ensure FordPass users not only easily find their way to their destination but also enjoy the journey.