"It's difficult to explain the meaning of "Made in Italy" in just a few words."Made in Italy" means all this and so much more. It means that people say, "I believe in this", "I made this for you" and "This is what I know how to do best" Andrea Zambon, 2015. 

Made in Italy newspaper was part of a project of the course Design Methods from the master Product Service System Design at Politecnico di Milano. Through the pages we talk about “Tradition” and “Innovation” thinking about these two words as the two sides of the same coin. We believe it is still possible to talk about traditional shops and keep the tradition alive in a world that is increasingly oriented towards innovation. 

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Collaboration with: Anastasiia Kuleshova, Aura Torres, Elena Paglia, Valeria Verardi, Amaris Yuhogma.