2009 Bachelor of Graphic Design
Year 2 Creative Strategy project
The RockFM 18th Birthday party
Brief:
The RockFM is 18, they are going to ask people to join their birthday party. We need to create a campaign and promote their party.
In the party, all people will get a free bottle of beer it is because it represents the age of 18. Also this is the main theme for this campaign.
The RockFM is 18, they are going to ask people to join their birthday party. We need to create a campaign and promote their party.
In the party, all people will get a free bottle of beer it is because it represents the age of 18. Also this is the main theme for this campaign.
"The Rock is 18. Join the party." is the whole campaign topic.
Final