I initially designed the advertising bag with the intention of its use in Iran. However, after presenting it to the central office in the USA, I was delighted to find that they wholeheartedly embraced the design. In fact, they were so impressed that they requested the original design files to facilitate production in the United States. The concept behind the design was rather straightforward yet effective—I incorporated an image of dental floss and seamlessly extended the thread of the floss using a rope-like motif on the bag. This design element conveys the idea of people keeping the thread within reach, making it both visually appealing and conceptually relevant for the brand.