THOUSANDS OF YEARS OLD SOLID BREAKFAST RECIPE
Brief: How do we raise awareness of Eti Lifalif Oatmeals?
Idea: By defining a specific consumer occasion that fits to product.
Idea: By defining a specific consumer occasion that fits to product.
As the launch of the campaign, a TV and digital commercial was released.
As the second part of the campaign, an animation video was created with the same creative idea
about the history of oat and released.