What started out as a small video project to define and market Children's Healthcare of Atlanta's Sports Medicine therapists and facilities, later turned into a wonderful online advertising opportunity. The spots were ultimately embedded into several online banner ads placed into multiple media sites and it's currently embedded on the CHOA SportsMed website.

 

We created both a :60 and a :30 spot that we shot in just two days. Multiple sports were covered on day one and then we went indoors to shoot real athletes/patients rehabbing current injuries.  A little custom music and a great director made a very low budget project surreal. Take a look: