ReBikes is an organisation that restores, reconditions and recycles second-hand bikes.

Their aim is to stop bikes going unnecessarily to landfills or recover bikes that have been sat in the back of a shed for years. ReBikes want to get these bikes to people who will ultimately use and enjoy them.

ReBikes wanted a brand that was instantly recognisable, showed some retro qualities and had a standalone mark.  They had indicated that colour may change from time to time and so the brand must work in a variety of colours.