Anna Calderon's profile

Product Launch Campaign

Product Launch Campaign
Magazine ad and postcard mailer promo
Category: Marketing Materials (2009 and 2010)
Objective: To create the advertisement for a new product launch (System Mechanic Business)

Thisis some of the artwork I have worked on as a graphic designer at iolotechnologies in Los Angeles, CA. Recognized by the American BusinessAwards as the fastest-growing U.S. company in any industry in both 2010and 2009, with its CEO named executive of the year, iolo technologies,LLC produces award-winning software that repairs, optimizes, andprotects Windows computers.

For this project I was responsible for creating mailer postcards and a magazine ad to promote a new product.  I pre-planned and designed the concept for each after determining the goals, objectives and points to be emphasized.  I came up with the size, layout, materials, color schemes, and typography for each.   

Full page magazine advertisement.
Front view of a mailer postcard (2010).
Back view of a mailer postcard (2009 and 2010).
Front view of a mailer postcard (2009).
Product Launch Campaign
Published:

Product Launch Campaign

Magazine ad and postcard design.

Published:

Creative Fields