Fishes and Loaves, a local food pantry, teamed up with Natural Grocers for a donation drive during the months of November and December (2012). The client wanted eye-catching, simple posters which would prompt interest in the food pantry and their mission. Fishes and Loaves feeds an average of 800 people per week, and the donations would be matched, dollar for dollar, by Natural Grocers, up to $40,000. 
They wanted posters, flyers, a simple "card" for placement on the register, and buttons to be worn by their cashiers.
The goal was to have every shopper donate at least a $1 during their checkout, and Natural Grocers would match their donations, dollar for dollar, up to $40,000.
Fishes and Loaves
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Fishes and Loaves

Splash campaign to draw awareness to a donation drive for Fishes and Loaves food pantry and Natural Grocers

Published:

Creative Fields