Print series appears in tech-related magazines like Wired and PC Magazine.
Billboards would be placed outside of Home Depot and Lowes exits and storefronts.
This print would appear on a clear acetate sheet and would reveal the following page.
Web banner ad calls attention with dripping sounds.
ACO Karting app. Engages customers by bringing them in and familiarizing them with the smaller, simpler store setup. Pre-made or custom shopping lists are created and assigned a time. Shoppers race the clock to find all of their items. Discounts are applied at the register.
In-store 'Start' point at the front doors. The app begins the countdown via NFC.
In-store 'Finish' line. The timer on the app automatically stops via NFC.
:30 TV spot "Snap"
