Starting from a web banner (Traffic Driver) that re-directed you to a Heineken's Micro-Site, the objective was to engage the user unto registering, play the interactive Q&A virtual game while answering questions within a virtual window display.
The prize for the winner was two (2) round-trip tickets, accommodations and beer tastings at the "Heineken Experience" in it's Holland factory.
The prize for the winner was two (2) round-trip tickets, accommodations and beer tastings at the "Heineken Experience" in it's Holland factory.
Registration Page
Heineken's Virtual Store & In-Store Window Display.
Animated Pop-Up Q&A Trivia Game
(Mouse over Virtual Store)
(Mouse over Virtual Store)
