Shared Instincts is a personal graphic design project by Brayden Ward and is self published. The hardcover publications captures the essence of being on the streets. A movement of photographing quick, which is reflected through vibrant pink shades. These pinks shades display the format of the book, as the photos make their way through different links and connections with other photographers around the world.

Showcasing multi-faceted body of work that could be in line with any other street photos, this is a strong appreciation of the world we live in and not linked with the assumption of copying. Brayden designed the book with a strong appreciation of order, using colour and quotes that are organised between sections of imagery. By flipping in between these sections there is a sense of happiness when ones connects or makes a link between the two photographers. The pace and controlled layout makes the viewer know of what is to come, even when looking at the front cover. 

Shared Instincts launched in 2019 with just 8 prints were made. Design, print, logistics and funding by Brayden. 

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Cold-glue bound & printed on 

Silk, 150gsm, main body.

Cartridge paper (white), 100gsm, insert pages.

Colour plan (pink), 120gsm, insert pages.