ALTER INTERNATIONAL HORSE SUMMIT
The Alter International Horse Summit is coming about as a new take on the equestrian world, both in Portugal and Europe. Its aim is to study, interpret and discuss the Horse Economy in all of its forms. It is also the result of a rare mix of equestrian tradition (pure blood lusitano breed) and the seek for innovation that characterize Portugal nowadays.
For this project, powered by the Portuguese consulting firm SFORI (www.sfori.com), I engaged in many aspects of the communication process, starting from strategy planning, moving on to the creative stage and to the final production (both graphic and on the web).
