MINI COOPER U.S. NATIONAL CAMPAIGN
Mini Cooper national brand campaign across all models. Included print, OOH, posters, bus wraps, fiberglass MINI concepts, sales materials, in-store model promos and design work.
CW: Kacey Coburn, Nikki Patel, Luke Zehner, Mark Krajan and Rustie Kaster.
MINI + Burton Snowboards partnership proposed designs.
MINI Countryman banner.
Two-part OOH billboards in Portland, Oregon, playing off each other.
OOH and posters were originally just for Chicago dealerships, but were picked up by MINI for nationwide holiday roll out.
Chicago St. Patrick's Day stunt & OOH. Designed holiday branded whistles, sunglasses & towels for the Chicago parade, to be handed out by promo teams.
Portland, Oregon OOH.
MINI Countryman stunt comp.
MINI Houston fiberglass MINI hardtop outdoor ad concepts. Spaceman was chosen to be built.
