One of the issues with go-karting is that it's not easily accessible

Our goal is to make go-karting more accessible 

The name "Zoom!" is inspired by the sound effect a car makes. The letter Z also moves in a zig-zag pattern, which is also in the shape of a lightning bolt. This gives it an extra meaning, as the karts are powered by electricity

This is what we are about - fun, fast and energized

Visual inspiration - an indoor go-karting track

An example of our target audience - someone who is always competitive

Our main competitor is Pole Position Raceway as they do similar things to what we aim to do - Indoor go-kart tracks across multiple locations using electric powered go-karts. Their design resembles other go-kart places with its red, white and black color scheme

Interested? The rest of the presentation can be found here or in the embedded powerpoint below