INTERNATIONAL ENTERTAINMENT ATTORNEY COMPANY CLIENT WORDS
“Normally, as business grows and expands, there is a tendency to lose that personal touch that reflects its identity. As everybody knows, we are a holding that embraces a number of enterprise activities. For that reason, we never wanted an ordinary logo, otherwise we wanted something to reflect our core business: entertainment law. So, our long time and extremely talented Caterine Loures created AN UNFORGETTABLE AND UNIQUE PIECE OF ART, IN THE FORM OF A CORPORATE BRANDING THAT WILL DEFINITELY ENGAGE AND INSPIRE ALL OUR CLIENTS AND BUSINESS PARTNERS. Our new logo translate all the passion, vision and values to celebrate more than 20 years of experience.”
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Debs Consulting
Logo | Email mkt | etc...
“Normally, as business grows and expands, there is a tendency to lose that personal touch that reflects its identity. As everybody knows, we are a holding that embraces a number of enterprise activities. For that reason, we never wanted an ordinary logo, otherwise we wanted something to reflect our core business: entertainment law. So, our long time and extremely talented Caterine Loures created AN UNFORGETTABLE AND UNIQUE PIECE OF ART, IN THE FORM OF A CORPORATE BRANDING THAT WILL DEFINITELY ENGAGE AND INSPIRE ALL OUR CLIENTS AND BUSINESS PARTNERS. Our new logo translate all the passion, vision and values to celebrate more than 20 years of experience.”
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Debs Consulting
Logo | Email mkt | etc...
SNACKABLE INSIGHT BRANDING
It is a Britvic program that HELPS TO IMPROVE THE INTERNAL COMMUNICATION. I've created the logo using the "Packman game" as a reference...The employee "eating" (learn) information, techniques and new ideas to make your performance better.
Concept / Art Director / Designer: Caterine Loures | Artwork: Caterine Loures
Agency: Oliver Agency | Client: Britvic Soft Drinks
Logo | Poster | Website | Mug | T-shirt | etc...
It is a Britvic program that HELPS TO IMPROVE THE INTERNAL COMMUNICATION. I've created the logo using the "Packman game" as a reference...The employee "eating" (learn) information, techniques and new ideas to make your performance better.
Concept / Art Director / Designer: Caterine Loures | Artwork: Caterine Loures
Agency: Oliver Agency | Client: Britvic Soft Drinks
Logo | Poster | Website | Mug | T-shirt | etc...
DEALING WITH A SPECIFIC REQUEST FROM CLIENT
An american CBD products brand has requested a logo/brand creation inspired in the classic English style. I've created it putting together some elements: A FOX AND HIS HEMP LEAF CROWN. IN A SHIELD OF HEMP LEAVES. A PLAID PATTERN is used as a support for the brand visual and it comes in 3 different colours ( that could be used according to each product range).
Concept / Art Director / Designer: Caterine Loures | Artwork: Caterine Loures
Client: King Norton CBD
Logo | Pattern | Label | Business card | Signage | Packaging | etc...
An american CBD products brand has requested a logo/brand creation inspired in the classic English style. I've created it putting together some elements: A FOX AND HIS HEMP LEAF CROWN. IN A SHIELD OF HEMP LEAVES. A PLAID PATTERN is used as a support for the brand visual and it comes in 3 different colours ( that could be used according to each product range).
Concept / Art Director / Designer: Caterine Loures | Artwork: Caterine Loures
Client: King Norton CBD
Logo | Pattern | Label | Business card | Signage | Packaging | etc...
THE HIDDEN STRENGTH OF AN ARCHETYPE
This special logo was created for a luxury hair and beauty salon in London. I've used one of the ARCHETYPES FOR BEAUTY: THE PEACOCK - a reference of it - THE FEATHER. The feather is the trace of the letter F and also represents the woman hair.
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Maison Fer Nabuco
Logo | Elements | Brand Guidelines | Business card | Packaging | Shopping bag | Mask | Social Media | etc...
This special logo was created for a luxury hair and beauty salon in London. I've used one of the ARCHETYPES FOR BEAUTY: THE PEACOCK - a reference of it - THE FEATHER. The feather is the trace of the letter F and also represents the woman hair.
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Maison Fer Nabuco
Logo | Elements | Brand Guidelines | Business card | Packaging | Shopping bag | Mask | Social Media | etc...
A BRAND MUST ALWAYS HAVE A STORY BEHIND
TO SUPPORT ITS VALUES
Briefing: I was given just A NAME - Sevillana AND BOTTLE of a sparkling orange session wine, born in Sevilla and brewed in California. My concern was to develop a communication that REACHES BOTH TARGET (MASCULINE AND FEMININE). The idea came up as A LOVE STORY: A BIRD (MASCULINE) FALLS IN LOVE WITH A FLOWER (FEMININE) AND HER SPARKLING "NECTAR" (ORANGE WINE). To help to tell this story I've used some elements: bird, flower, orange and mandalas (inspired in Sevilla’s famous tiles). I've also used the shape of the label to refers to a woman’s silhouette and to keep the balance I've chosen masculine colours (blue and copper). The logo is composed by three elements: the FAN/SUN (visuals references from Spain), ORANGE/LEAVES and THE BRAND’S NAME.
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Ripened Ventures - Sevillana
Logo | Elements | Label | Bottle cap | etc...
TO SUPPORT ITS VALUES
Briefing: I was given just A NAME - Sevillana AND BOTTLE of a sparkling orange session wine, born in Sevilla and brewed in California. My concern was to develop a communication that REACHES BOTH TARGET (MASCULINE AND FEMININE). The idea came up as A LOVE STORY: A BIRD (MASCULINE) FALLS IN LOVE WITH A FLOWER (FEMININE) AND HER SPARKLING "NECTAR" (ORANGE WINE). To help to tell this story I've used some elements: bird, flower, orange and mandalas (inspired in Sevilla’s famous tiles). I've also used the shape of the label to refers to a woman’s silhouette and to keep the balance I've chosen masculine colours (blue and copper). The logo is composed by three elements: the FAN/SUN (visuals references from Spain), ORANGE/LEAVES and THE BRAND’S NAME.
Concept / Art Director: Caterine Loures | Artwork: Caterine Loures
Client: Ripened Ventures - Sevillana
Logo | Elements | Label | Bottle cap | etc...
