Shivangi Dave's profile

Lego Play-Care: Concept design

The goal of this project was to understand the position of the Lego brand in the market and how design innovation can help the brand grow.

As a team we focused on prioritising brand loyalty by increasing the market share of lego in America.
Lego Play-Care: Concept design
Published:

Lego Play-Care: Concept design

Lego Play-Care: A concept developed to increase the market share of Lego users in America

Published:

Creative Fields