Stock Protetores | Identidade Visual
| 2020
ANJO | Proteção
GUERREIRO | Força
Esses foram os dois conceitos e suas respectivas sensações em que nos baseamos para representar a Stock Protetores. Uma escola de cursos online e presenciais para profissionais da área de segurança.
Transmitir proteção mesmo com personalidade forte, com uma pitada de agressividade, foi o maior desafio na criação desse projeto. Identificamos a Protetores como o "anjo cuidadoso com cara de bravo".
Para tal representação trabalhamos a presença essencial de asas, que trazem leveza, em balanço com a figura do elmo do guerreiro, impondo força e personalidade.
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ANGEL | Protection
WARRIOR | Strong
These were the two concepts and their respective sensations on which we are based to represent Stock Protectors. A school of online and face-to-face courses for security professionals.
Transmitting protection even with a strong personality, with a hint of aggressiveness, was the biggest challenge in creating this project. We identified Protectors as the "careful angel with an angry face".
For this representation, we work with the essential presence of wings, which bring lightness, in balance with the figure of the warrior's helmet, imposing strength and personality.
Transmitting protection even with a strong personality, with a hint of aggressiveness, was the biggest challenge in creating this project. We identified Protectors as the "careful angel with an angry face".
For this representation, we work with the essential presence of wings, which bring lightness, in balance with the figure of the warrior's helmet, imposing strength and personality.
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Insígnias
Badges
Para complementar a identidade criamos ainda uma insígnia para cada curso. Com as insígnias buscamos transmitir autoridade além de representar simbolicamente a atividade profissional de cada formação.
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To complement the identity, we also created a banner for each course. With the insignia we seek to transmit authority in addition to symbolically representing the professional activity of each formation.
