Air Jordan | Modular Basketball Shoe

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AIR JORDAN PLAYGROUND
Modular Basketball Shoe

The Air Jordan Playground implements modular technology to allow users to play in both indoor and outdoor venues, merging the two disconnected realms of basketball.

AIR JORDAN PLAYGROUND

DESIGN BREIF

TARGET MARKET

CONSUMER IDENTITY

INSPIRATION / IDEATION

FINAL DESIGN

PERFORMANCE SPECIFICATIONS

MODULAR TECHNOLOGY

FEATURES / MATERIALS

MAYAN COLORWAY

Air Jordan | Modular Basketball Shoe

Published: April 30th 2012

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Air Jordan | Modular Basketball Shoe

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Air Jordan | Modular Basketball Shoe

A basketball shoe system using modular technology to allow users to play both indoors and outdoors. The shoe comes equipped with two pairs of per Read More

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