PROJECT BACKROUND
NAIAS (North American International Auto Show) is one of North America's largest motor show held annually in Detroit. The world’s top automotive, technology executives, designers, engineers and thought leaders gather together to witness the global stage for companies to debut brand-defining vehicles and announce industry-shaping applications. It also serves as a networking opportunity for business partnerships.
About POSCO.
OUR SOLUTION
Eidetic Marketing was responsible for the design of key visuals, booth build-up, brand asset fabrication and overall management of POSCO's booth. Eidetic Marketing effectively divided the booth into B2B and B2C areas while adhering to an overarching design that was reflective of the brand's image. From build-up to overall administration, Eidetic Marketing created quality visuals and brand fabrications.
- Key visual design, fabrication of booth and brand applications
- HR management and on-site administration
- Efficiently designed booth to encompass both B2B and B2C aspects
- Exceptionally high-quality installation for booth Interest and engagement
- Key visual design, fabrication of booth and brand applications
- HR management and on-site administration
- Efficiently designed booth to encompass both B2B and B2C aspects
- Exceptionally high-quality installation for booth Interest and engagement