Social media subconsciously controls and manipulates us on a daily basis. 
We scroll randomly through our feed and waste a lot of time. But everyone likes 
to join in, because we are addicted to the feelings of happiness that Instagram 
and Co. generates. Algorithms determine for us which contents are shown to us
 longer than others. They tell us wether you see something or not. Even if we 
are aware that we are trapped, addiction lets us fall back into the same scheme.
The result is the semester project »OFF REALITY«. The course theme was 
»Ich, Ich, Ich – glasshouses of self-assertion and cathedrals of ourselves« and 
illuminates the urge and compulsion to self-representation in the social media, the 
question of an identity and the sensitivities of Generation Z.​​​​​​​
Concept and Animation: Julia Sukop
Sound Design: Lukas Hertlein, Julia Sukop
Special thanks to: Lukas Hertlein, Michael Hanf
Under guidance of: Roman Wolter
SS2019 Fakultät Gestaltung Würzburg
Cinema 4D, Adobe After Effects, Logic Pro X

OFF REALITY
Published:

OFF REALITY

ocial media subconsciously controls and manipulates us on a daily basis.  We scroll randomly through our feed and waste a lot of time. But everyo Read More

Published: